LOUISVILLE, KY. — Agentic Hospitality, an AI-native platform designed to help hotels thrive amid the shift to natural language and autonomous agent-based travel discovery, announced the appointment of David Wiley as Vice President of Sales. Wiley will spearhead early customer engagement and growth, assisting hoteliers in understanding the critical need for AI infrastructure and how Agentic Hospitality is uniquely positioned to restore hotel independence in the evolving distribution landscape. With 25 years of sales and leadership experience, including over two decades in hospitality, Wiley is known for strategic relationship building, consultative selling, and high-performance leadership. He began his career at Disney in 2010, advancing to Sales Director by 2017, overseeing business development, marketing, and operations in California. Most recently, he was an Account Executive at Microsoft, managing strategic travel and leisure clients and enhancing his expertise in enterprise-level technology transformation. Brad Brewer, founder and chief AI officer of Agentic Hospitality, emphasized Wiley’s importance: “The hotel technology environment is constantly evolving. We needed the right people for the right conversations. Dave knows hospitality inside and out, understands enterprise-scale transformation, and can translate challenges in visibility, distribution, and profitability into actionable strategies for hotel leadership. His hospitality insight is invaluable for owners, operators, and managers. " Brewer highlighted a pivotal industry shift in a recent HOTELS magazine feature: “Booking is rapidly moving from traditional sites and apps toward natural-language discovery, where AI assistants recommend and book travel seamlessly. ” He cautioned that AI-driven discovery is not neutral; visibility favors those integrated earliest—usually large players with deep resources. Agentic Hospitality was founded to change this by delivering AI-native infrastructure that connects hotels directly to natural language ecosystems, helping avoid the dependency trap created by OTAs. Wiley stated, “My role is to be the first point of contact for hoteliers curious about Agentic Hotel Distribution and ready to understand market changes. AI is reshaping how guests discover hotels, make bookings, and establish loyalty. Without the right infrastructure now, hotels risk invisibility where booking decisions occur. I joined Agentic Hospitality because I believe this is a crucial fight for hoteliers, and I want to support them. ” A native of Kissimmee, FL. , Wiley’s hospitality-first mindset views hoteliers as underdogs needing bold leadership. “I champion the underdog, and that’s where hoteliers are today.

Agentic Hospitality offers a partner you can start and grow with — no need to patch together multiple vendors or switch platforms later. Our full suite scales with your needs. ” In his role, Wiley will manage initial interactions with prospective clients—qualifying interest, identifying decision makers, and guiding stakeholders to demonstrations with Agentic leadership and product experts. “My responsibility is to awaken customers to evolving realities and immediate needs, ” he said. “This is more than product talk—it’s about survival. ” Looking ahead to 2026, Agentic Hospitality positions AI infrastructure as the top tech investment for hotels. As AI dominates travel discovery and booking, the key is an infrastructure layer making hotels discoverable, recommendable, and bookable in AI-driven environments. The platform connects hotel data directly to search engines and AI platforms to prevent hotels being buried by intermediaries, enabling fair, direct AI-native distribution that preserves control and profitability. Brewer noted, “The next decade of hotel distribution will be defined by who controls discovery pipelines. Hotels shouldn’t pay ongoing tolls just to be visible. Agentic Hospitality enables hotels to embed within the natural language ecosystem fairly and directly, owning relationships, profitability, and long-term loyalty. ” Wiley added, “When I discovered Agentic Hospitality, I knew I had to join. AI infrastructure is the most crucial investment today, yielding ongoing benefits. Hotels that build the right foundation will remain visible, competitive, and profitable. ” About Agentic Hospitality Natural language search is becoming the default for travel discovery. Hotels failing to present structured answers to intent-based queries will lose traffic, visibility, and revenue. Agentic Hospitality is an AI Cloud infrastructure platform empowering hotels and resorts to reclaim guest journeys by enabling direct bookings via AI-native channels and driving profitable revenue growth. Developed with Brewer Digital and deployed on Google Cloud and Vertex AI, the platform transforms guest interactions into rich intent-based signals and real-time loyalty orchestration. Inspired by 12 years of innovative commerce platform experience for major hospitality brands (Travel + Leisure Co. , G6 Hospitality, RLHC, La Quinta, Red Roof, Drury Hotels, Margaritaville Resorts, and Sports Illustrated Resorts), Agentic Hospitality scales from independent hotels to enterprise groups, redefining AI-driven hospitality’s future. Powered by a best-in-class ecosystem of technology partners—Google Cloud (infrastructure, Vertex AI, Model Garden, Identity Management, OpenAI API compatibility); Brewer Digital Marketing (platform integration, Schema Adapter, TravelOS Model Context Protocol, Booking Engine Adapter); Amadeus (CRS); Cloudbeds, Infor, Oracle Hospitality; PayPal, Braintree (payments); advertising agencies (CRM-driven personalization and paid media optimization); and Little Buddy Agency (human-AI hybrid creative automation)—Agentic Hospitality delivers frictionless, scalable AI hospitality solutions. For more information, visit https://www. agentichospitality. com/.