AI-generated spam is becoming increasingly prevalent on social media platforms such as Facebook and Threads. These posts, created by artificial intelligence, often feature bizarre images accompanied by captions asking for engagement or promoting scams. Researchers have found that Facebook's algorithm actively recommends these AI-generated posts to users, potentially perpetuating their popularity.
Some pages accumulating large audiences with AI-generated content have no clear financial motivation, leading to speculation about their unknown purposes. The surge in AI spam has frustrated users and raised concerns about the impact of artificial images on people's ability to discern reality. Platforms like Facebook and TikTok are starting to label AI-generated content, but the issue persists.
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