The battle between Macs and PCs has become interesting again, with Microsoft claiming to have tipped the scales in its favor. Microsoft's new category of AI PCs, called Copilot+ PCs, feature neural processing units (NPUs), a minimum of 16GB of RAM, and run Microsoft's Copilot AI assistant. This comes as the PC industry hopes for sustained sales growth after a period of decline. Microsoft believes it now has an edge over Apple in terms of performance and unique offerings.
Microsoft's Copilot+ PCs, powered by GPT-4o, aim to boost productivity and serve as a user's go-to assistant for various tasks. Microsoft also introduced Copilot Recall, which allows for easy searching of past content on a user's PC. The company claims that Copilot+ PCs running on Qualcomm's Snapdragon X Elite chip outperform Apple's MacBook Air with an M3 chip in terms of battery life, peak performance, and sustained multithread performance. However, Apple is expected to announce its own AI apps and services at its annual WWDC event and may introduce new chips that surpass Qualcomm's offerings.
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Welcome to this week’s Pulse, covering updates from December’s Google core update, platform responses to AI quality concerns, and disputes highlighting tensions in AI-generated health information.
Philip Lacor, CRO of Personio—a $3B+ HR and payroll platform with 1,500 employees, 15,000 customers, and a 400-person sales team—shared an insightful AI transformation journey at SaaStr AI London that serves as a template for revenue leaders aiming to deploy AI effectively in go-to-market (GTM) strategies.
Before the event begins at 10:30 a.m.
ADAIA Guild has launched an innovative, step-by-step system designed to revolutionize how founders and marketers create social media content.
Artificial intelligence is transforming digital marketing by enabling brands to create personalized video content with exceptional efficiency.
Shares of SoundHound AI (SOUN +6.62%) dropped 50% in 2025, according to S&P Global Market Intelligence data.
DeepMind, Google's prominent AI research division, has achieved a major breakthrough at the convergence of artificial intelligence and quantum computing, marking a pivotal advancement in computational technology.
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