Corbel Secures $6.7M Seed Funding to Revolutionize Industrial Equipment Sales with AI
Brief news summary
Corbel, an AI-powered operating system launched in 2022, is transforming sales and financing for industrial equipment manufacturers by automating processes like configuration, pricing, quoting, and embedded financing. The platform integrates seamlessly with existing systems, replacing manual, repetitive tasks with personalized, data-driven AI solutions. This empowers sales teams to focus on relationship-building and closing deals. Recently, Corbel secured $6.7 million in seed funding led by Ibex Investors, alongside Joule Ventures, Restive Ventures, and Selah Ventures. CEO Le’ora Lichtenstein highlights Corbel’s potential to revolutionize traditional industrial workflows. The funding will accelerate growth across engineering, marketing, and partnerships with OEMs in North America. Aaron Rinberg of Ibex praised Corbel’s innovative Configure-Price-Quote (CPQ) platform for streamlining workflows and modernizing a legacy industry’s purchasing experience.Corbel, an AI-driven operating system offering an intelligent sales platform for industrial equipment manufacturers, has secured $6. 7 million in seed funding aimed at revolutionizing the sale and financing of complex machinery. The funding round was led by Ibex Investors, with additional backing from Joule Ventures, Restive Ventures, and Selah Ventures. Established in 2022, Corbel develops AI-powered solutions that simplify the processes of selling, pricing, and financing industrial machinery. Its platform seamlessly integrates with manufacturers’ existing systems to automate critical functions such as configuration, pricing, and quoting, while incorporating financing options to facilitate large-scale purchases. With the new capital, Corbel intends to grow its engineering and go-to-market teams, enhance its AI capabilities, and broaden partnerships with leading original equipment manufacturers (OEMs) throughout North America. Le’ora Lichtenstein, CEO and co-founder of Corbel, stated, “We are constructing the infrastructure that underlies industrial equipment sales: AI-enabled, data-driven, and focused on delivering personalized solutions at scale. The industry’s future is not about sales reps bogged down in administrative tasks but about empowered sales teams building relationships, leveraging expertise, and closing deals. “Corbel embeds detailed product intelligence throughout every stage of the sales process—from discovery through quoting to financing—equipping teams with modern digital tools necessary to win more business. ” Aaron Rinberg, partner at Ibex Investors, commented, “Corbel has developed a sophisticated AI-powered Configure, Price, Quote (CPQ) platform that introduces crucial innovation to industrial manufacturing, a traditionally legacy sector ripe for disruption. “By seamlessly integrating into existing sales workflows and offering flexible installment payment options, Corbel is transforming the quoting and purchasing experience for both buyers and sales teams.
We have been deeply impressed by Corbel’s impact and are excited to collaborate with them on this journey. ”
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Corbel Secures $6.7M Seed Funding to Revolutionize Industrial Equipment Sales with AI
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