ByteDance Faces Copyright Backlash Over AI Tool Seedance 2.0 Using Disney and Paramount Characters
Brief news summary
ByteDance recently launched Seedance 2.0, an AI-driven video creation tool that quickly gained attention after a viral clip showed AI-generated footage of Tom Cruise and Brad Pitt fighting. However, the platform soon faced controversy when it received multiple cease-and-desist notices for copyright infringement. The Walt Disney Company accused Seedance 2.0 of using unauthorized libraries containing characters from Star Wars and Marvel, including Spider-Man and Darth Vader. Additionally, Paramount Skydance reportedly issued a cease-and-desist letter demanding removal of its copyrighted content. In response, ByteDance pledged to strengthen protections against unauthorized use of intellectual property and personal likenesses but did not specify enforcement details. These incidents underscore the escalating tensions between AI content creators and established copyright holders, raising critical questions about digital ownership and ethical limits in media creation.ByteDance released Seedance 2. 0 less than a week ago, sparking outrage among artists worldwide with a viral AI-generated clip featuring Tom Cruise and Brad Pitt fighting. Unsurprisingly, this AI video-making tool has already reportedly received multiple cease-and-desist letters over copyright infringement issues.
Now, ByteDance seems poised to limit the new media generator's use of prohibited content. In a statement to the BBC, ByteDance said, "We are taking steps to strengthen current safeguards as we work to prevent the unauthorised use of intellectual property and likeness by users. " The company added that it "respects intellectual property rights and we have heard the concerns regarding Seedance 2. 0. " However, when asked for further details on how exactly these measures would be implemented, ByteDance did not provide a response. ByteDance’s vague commitment comes after a cease-and-desist letter from the Walt Disney Company on Friday. Disney alleged that Seedance 2. 0 employs "a pirated library of Disney's copyrighted characters from Star Wars, Marvel, and other Disney franchises, as if Disney's coveted intellectual property were free public domain clip art. " Disney attached example videos featuring copyrighted characters like Spider-Man and Darth Vader. Additionally, Paramount Skydance has reportedly sent a cease-and-desist letter to ByteDance, demanding that Seedance 2. 0 cease using its materials, according to the BBC.
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ByteDance Faces Copyright Backlash Over AI Tool Seedance 2.0 Using Disney and Paramount Characters
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