**Summary**: Alex Lassiter, from the Minnesota Daily's "In The Know" podcast, dives into the world of Hallmark movies, known for their cozy yet formulaic nature. Lassiter explores how these films are crafted, questioning whether Christmas magic can be made from a formula. Sara Marsh, a former Hallmark actress, shares her swift and memorable filming experience, noting that sincerity is key to overcoming the scripts' corniness. Marty Kihn of Salesforce explored creating Hallmark plots using AI, discovering these movies generally fit into one of eight themes.
Although technology like GPT-2 struggled to generate cohesive narratives, advancements in AI suggest that writing such scripts formulaically might soon be feasible. Lassiter concludes that, despite their predictability, Hallmark films continue to appeal due to their warmth and familiarity, fulfilling a need for hope and positive resolutions amidst global uncertainties. Hallmark's success lies in delivering heartfelt stories, something even evolving AI can't wholly replicate, as human emotion and interaction remain crucial.
The Magic Behind Hallmark Movies: Formulaic Charm and AI Possibilities
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