Creating impactful, on-brand content often demands considerable time, budget, and design expertise—a significant challenge for small to medium-sized businesses (SMBs). That’s where Pomelli, our latest experiment from Google Labs in collaboration with Google DeepMind, steps in. Pomelli is an AI-powered marketing tool crafted to help SMBs effortlessly generate scalable, on-brand social media campaigns aimed at business growth. Pomelli leverages AI to understand your unique business and produce effective, customized campaigns in just three simple steps. 1. Build your business DNA Simply enter your website, and Pomelli will analyze it to create a "Business DNA" profile for your brand. By examining your website and existing images, Pomelli automatically extracts and comprehends your business’s distinct brand identity. This profile covers your tone of voice, custom fonts, images, and color palette. All content generated by Pomelli is rooted in this DNA, ensuring your messaging feels authentic and consistent across every channel. 2. Edit and create high-quality, branded creatives [Note: The original text lacks step 2; adjusting numbering accordingly. ] Finally, Pomelli produces a collection of high-quality, on-brand marketing assets to help expand your brand presence across various platforms such as social media, your website, and advertising campaigns.

Browse through the generated options and select assets that align with your campaign objectives. You have full control to modify text or images directly within the tool. All assets can be downloaded and are ready for use across your channels. Pomelli launches today as a public beta experiment available in English in the United States, Canada, Australia, and New Zealand. As an early experiment, it may require some time to perfect. Our aim is to develop top-quality experiments, so we welcome and value your feedback. Try it out and share your thoughts with us.