MarketsandMarkets™, a global leader in market intelligence and advisory services, today announced the launch of MarketsandMarkets™ Sales IQ, an AI-powered sales assistant aimed at accelerating revenue growth for enterprise sales teams. What distinguishes Sales IQ is its seamless integration of a company’s offerings, proprietary MarketsandMarkets™ research, third-party data, and AI-driven insights—providing a real-time, comprehensive understanding of top accounts, their ecosystems, and key market disruptions across the value chain for specific offerings or solutions. Sales IQ empowers sales teams to leverage real-time opportunities with AI-guided insights tailored to their products, supported by over 10, 000 exclusive market studies, 15, 000+ third-party sources, and vetted by MarketsandMarkets™ analysts. Taking innovation further, Sales IQ delivers interconnected intelligence on accounts, opportunities, contacts, conversions, and industries all within a single platform. This allows sales teams to cut research time by half, increase pipeline and win rates two to threefold, and cultivate stronger, more strategic client relationships. Unlike conventional AI tools or CRM extensions, Sales IQ serves as a strategic enabler for enterprise sales teams. “Basic tools today offer only high-level financials, generic contacts, or broad intent signals, but fail to reveal what truly drives growth at the client’s end, ” stated Sandeep Sugla, CEO of MarketsandMarkets™. “Sales teams require insights into competitive gaps, ways to integrate insights into sales pitches, and methods to enhance business cases by accessing not just routine opportunities, but also the hidden, latent growth areas of their clients.

Sales IQ hyper-personalizes these growth insights specific to your offerings, enabling teams to approach the right opportunity, with the right contact, armed with the right conversation pointers at the right time—granting a decisive early-mover advantage in closing deals. ” The Sales IQ Advantage: Beyond CRM & Generic AI Tools From Tracking Client Spend to Understanding Revenue Shifts Enterprise sales teams can no longer depend solely on monitoring client budgets; they need real-time intelligence on evolving client revenue mixes. With leading companies shifting up to 50% of their revenue toward new technologies, markets, and products, Sales IQ helps teams identify these changes early and act ahead of competitors. Beyond CRM: Driving Sales, Not Just Managing Data While CRMs primarily record transactions, Sales IQ powers sales growth. Integrating seamlessly with top CRMs, it provides real-time intelligence on accounts, contacts, conversations, and opportunities, enabling highly personalized client engagement. AI Sales Insights That Deliver Results Unlike AI tools offering only superficial data, Sales IQ provides deep, predictive insights on crucial accounts, their ecosystems, and market disruptions—helping shape stronger sales pitches, sharper engagement strategies, and faster deal closures. As enterprise sales complexity and competition increase, Sales IQ is transforming how teams identify, engage, and close high-value opportunities. By utilizing AI-driven real-time intelligence, Sales IQ connects the dots between accounts, opportunities, decision-makers, and market shifts—enabling sales professionals to act swiftly, engage thoughtfully, and win more deals. With unmatched predictive insights, seamless CRM integration, and hyper-personalized intelligence, Sales IQ stands as the ultimate AI sales assistant driving enterprise growth.