In May, several generative AI companies faced criticism from the creative community. OpenAI faced backlash for mimicking Scarlett Johansson's voice, Google's AI Overviews feature was criticized for potentially reducing traffic to publishers' content, and Apple released an ad that symbolized their indifference to the creative community.
These incidents highlight the need for the media and entertainment industry, as well as creatives, to closely monitor developments in generative AI and take steps to protect their interests. The article provides a "watch list" of 10 companies to track and emphasizes the importance of ethical and legally sourced generative AI.
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