The International Olympic Committee (IOC) plans to implement advanced artificial intelligence (AI) technologies in forthcoming Olympic Games to improve operational efficiency and viewer experience. Initially, these AI applications will be introduced at the 2026 Winter Games in Italy and later at the Los Angeles Summer Games, building on an AI framework first deployed during the Paris Olympics. AI integration addresses multiple areas, including athlete preparation, event management, competition judging, and audience engagement. At the 2026 Winter Olympics, AI will help streamline complex event planning amid challenges such as unpredictable snowfall and weather disruptions, optimizing scheduling and logistics to ensure smooth operations. In broadcasting, AI is revolutionizing the viewer experience by enabling faster access to highlights from multiple camera angles. This dynamic delivery enhances the experience for millions worldwide. A key innovation is 3-D motion replays, which provide detailed, multi-dimensional views of athletic performance in sports like diving, table tennis, and archery, enriching audience understanding and serving as an educational tool. Olympic Broadcasting Services (OBS), established in the 2000s, supports this modernization by producing and distributing raw video content and integrating AI and emerging technologies into coverage.

Beyond broadcasting, AI analyzes athletes' performance metrics by processing extensive training and competition data to help coaches and athletes pinpoint strengths and areas for improvement. AI also assists in environmental management, aiding efforts to reduce the Games’ ecological footprint, reflecting the IOC’s commitment to sustainability. However, deploying AI raises concerns about equitable access, as wealthier nations may gain disproportionate advantages. To preserve fairness and inclusivity, the IOC is exploring ways to democratize AI access and assist less affluent countries through collaborations with international partners, technology providers, and sports organizations. In summary, AI integration represents a major advancement in organizing, presenting, and experiencing the Olympic Games. By enhancing athlete preparation, event management, broadcasting, and sustainability, AI promises to enrich the Olympic legacy. The IOC remains attentive to challenges and is actively working to ensure these technological benefits are shared equitably across the global sporting community.