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Feb. 26, 2025, 11:08 a.m.
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Raise Secures $63 Million Funding to Revolutionize Gift Card Industry with Blockchain

Brief news summary

Raise, a prominent player in the gift card sector, has secured $63 million in a funding round led by Haun Ventures, bringing its total funding to over $220 million. Key investors include Amber Group, Blackpine, and numerous angel investors. This capital will propel Raise's blockchain-based Smart Cards initiative and support the Retail Alliance Foundation in creating a secure gift card ecosystem. CEO George Bousis envisions transforming gift cards into programmable retail currency to boost consumer engagement and brand loyalty. Raise is collaborating with DOT Wallet to improve transaction efficiency and is working with WalletConnect to integrate with leading digital wallets. The recent funding has also facilitated the establishment of a specialized Board of Directors. With global gift card sales projected to exceed $2.3 trillion by 2030, Raise is strategically set to innovate in this expanding market, having processed over $5 billion in transactions since its inception in 2013. For further details, visit [Raise's website](https://www.raise.com/).

**Strategic Funding Round Led by Haun Ventures to Transform the Multi-Trillion Dollar Gift Card Industry** **MIAMI, Feb. 26, 2025 /PRNewswire/** - Raise, a leader in the global gift market and innovator in blockchain payments and loyalty systems, has successfully completed a $63 million funding round led by Haun Ventures. Additional participants included Amber Group, Anagram, and several other notable investors. This funding boosts Raise’s total investments to over $220 million, following previous backing from Accel, PayPal, and NEA. "Raise is changing how consumers engage with gift cards—shifting focus from mere gift-giving to loyalty and customer value, " stated Raise's Founder and CEO George Bousis. He emphasized their long-standing commitment to integrating gift cards and loyalty programs into blockchain technology, marking this as an optimal time for innovation following advancements in regulatory and technological frameworks. The funding will accelerate the development of Raise's proprietary blockchain-based gift card program, Smart Cards, and expand its Retail Alliance Foundation, which aims to create a secure and interoperable gift card network. Additionally, Raise has partnered with BFG Labs to leverage its intellectual property for these initiatives.

Diogo Monica, General Partner at Haun Ventures, praised Raise's approach to revolutionizing an outdated market, recognizing their extensive experience and strategic plans for adoption as crucial for solving this considerable challenge. Raise’s blockchain initiatives are already underway, with upcoming integrations like DOT Wallet through the Polkadot Community Foundation, and future collaborations with leading digital wallets, enhancing their app’s capabilities. Raise is also forging partnerships with major financial and loyalty organizations, such as Citi Bank and BILT Rewards. In tandem with the funding, Raise has established a new Board of Directors comprising industry veterans, aimed at driving the company’s vision forward. With global gift card sales projected to surpass $2. 3 trillion by 2030, Raise has processed over $5 billion in transactions for nearly 7 million users and 1, 000+ retail partners, continuously innovating the industry with the forthcoming launch of blockchain-powered gift cards. For more information, visit: [Raise](https://www. raise. com/) **About Raise** Since its establishment in 2013, Raise has been a trailblazer in the gift card sector, powering transactions through its consumer app and B2B operations with over 1, 000 brand partnerships. **About the Retail Alliance Foundation** A non-profit coalition, the Retail Alliance Foundation is dedicated to enhancing the global loyalty economy with a focus on a transparent and innovative gift card ecosystem. **For media inquiries, contact:** raisepr@mgroupsc. com For further details, access the original news: [PR Newswire](https://www. prnewswire. com/news-releases/raise-secures-63-million-to-transform-the-payments-and-loyalty-industry-with-blockchain-powered-gift-cards-302385340. html) **SOURCE: Raise**


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