During a panel discussion at the PaleyFest L. A. "Morning Show" event on Friday, Reese Witherspoon expressed her belief that it might be beneficial for studios to produce fewer television shows in the aftermath of the dual SAG-AFTRA and WGA strikes. According to Witherspoon, who is also a media entrepreneur as a cofounder of Hello Sunshine, the strike provided an opportunity for studios, especially streaming services, that were struggling with profitability to reset, adjust their strategies, and reduce costs. She acknowledged that there might be a decrease in content, which she viewed as a positive outcome, considering the chaos and overwhelming amount of content available previously. Furthermore, Witherspoon remarked on the rapidly shifting landscape of media and the challenges of capturing audience attention in today's digital age. She mentioned that younger audiences tend to consume more media through social platforms rather than traditional means, such as movie theaters. Streaming had dominated the media industry for a few years, but Witherspoon noted that the landscape is changing again, emphasizing the importance of intention and quality over quantity. During the panel, Witherspoon also expressed concerns about the evolving nature of stardom and the lack of data transparency in the industry.

She questioned the future of careers in the entertainment industry and how artists can emerge as stars without clear performance data. She acknowledged that some streaming platforms, like Netflix, provide a level of transparency, but overall, there is a need for better understanding and valuation of content in a rapidly evolving landscape. The discussion also touched on the use of artificial intelligence (AI) and its impact on the industry. Witherspoon advocated for embracing AI as a tool to enhance creativity, humanity, and ethical considerations. She encouraged underrepresented groups, including women and people of color, to actively participate in AI development to ensure diverse perspectives and conscious representation. In conclusion, Witherspoon's remarks reflected the need for a recalibration in the production landscape, the challenges of capturing and retaining audience attention, the uncertainty around stardom and data transparency, and the potential of AI in the entertainment industry.