According to a report from Bloomberg's Mark Gurman, Apple is set to unveil its upcoming AI initiatives in iOS 18 and other operating systems under the brand name "Apple Intelligence" at its WWDC keynote on Monday. The suite of features, aptly named Apple Intelligence, will utilize large language models to provide users with helpful functionalities, such as summarization and rich auto-reply suggestions, that enhance their daily lives. During the presentation, Apple is expected to demonstrate features like AI-generated notification summaries and webpage summaries in Safari. Messaging apps like Messages and Mail will gain the ability to generate rich auto replies for conversations, while Mail will use AI to intelligently categorize incoming mail and organize customers' inboxes. Furthermore, Apple will leverage generative AI to introduce an "emoji creator" feature, allowing users to create custom emoji icons based on their typed words, expanding beyond the official set defined by the Unicode consortium. The Photos app will also incorporate AI-powered photo editing features reminiscent of the Smart Eraser found in Google Pixel phones, while recordings in Voice Memos will be automatically transcribed. While improvements to Siri and AI-powered code completion in Xcode are in the pipeline, they may not be available to the public until next year.

The Apple Intelligence suite will leverage both on-device and cloud server capabilities depending on the specific task, and Apple has partnered with OpenAI to support certain functionalities. It's worth noting that relying on the cloud for AI raises concerns regarding user privacy, but Apple has considered these issues. The company's servers will utilize confidential computing designs to ensure data processing remains as private as possible. Additionally, Apple has made a commitment to not build user profiles based on customer data, and they will provide new reports that clarify how user data is protected. All of the new features are expected to be opt-in, and on-device techniques will be employed whenever feasible.