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Jan. 6, 2025, 10:48 a.m.
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Samsung Unveils Vision AI at CES 2025, Transforming TV Screens

Brief news summary

At CES 2025, Samsung introduced Samsung Vision AI, a groundbreaking technology enhancing display screens such as Neo QLED, OLED, QLED, and The Frame. This innovation enriches interactivity and personalization, seamlessly integrating with daily life and playing a vital role in the SmartThings ecosystem. Features like Click to Search and Live Translate enhance user experiences and contribute to home safety, along with Pet and Family Care. Samsung Vision AI employs AI-driven real-time analysis to optimize visual and audio quality, granting users superior viewing experiences. Through a partnership with Microsoft, Vision AI provides personalized content recommendations using Microsoft Copilot on Smart TVs and monitors. Blending technology and art, Samsung expanded its Art Store, now featuring over 3,000 artworks from esteemed institutions like MoMA. The Frame Pro showcases art in Neo QLED quality, serving aesthetic and entertainment purposes. Samsung also unveiled innovations like the Neo QLED 8K QN990F and The Premiere 5 projector, which include interactive touch capabilities. These developments underscore Samsung's dedication to revolutionizing display technology, offering personalized, smart, and immersive experiences to enhance everyday living.

Samsung Electronics introduced its Samsung Vision AI at CES 2025, aiming to revolutionize TV screens across its extensive lineup, including Neo QLED, OLED, QLED, and The Frame. Vision AI technology transforms screens into intelligent, adaptive companions that enhance entertainment and integrate seamlessly with users' lifestyles. It offers personalized features such as "Click to Search, " "Live Translate, " and "Generative Wallpaper, " making interactions with screens more intuitive. Samsung also expanded its Art Store and introduced The Frame Pro, enriching home experiences with art and entertainment.

The store now features over 3, 000 artworks and is available on multiple models. The Frame Pro enhances picture quality with Neo QLED technology. Samsung emphasizes partnerships with AI leaders like Microsoft to expand its Vision AI ecosystem, embedding advanced technologies into Smart TVs and Monitors. Highlighting its innovation, Samsung presented new products like the Neo QLED 8K QN990F and MICRO LED Beauty Mirror, showcasing advancements in display technology and interactive features. Overall, Samsung is pushing the boundaries of what's possible with AI in screens, aiming for a smarter, more connected future.


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