CORK, Ireland, May 11, 2026 /PRNewswire/ -- Screendragon today unveiled AI Hub, a new feature within its Agentic Marketing Orchestration platform that allows enterprise marketing teams and agencies to create, deploy, and manage their own AI agents seamlessly within live workflows. With AI adoption rapidly increasing, many teams face challenges in its proper application. AI Hub tackles this by letting organizations develop AI agents that operate within existing workflows, enabling scalable AI use without losing oversight. “The market is evolving from merely providing AI access to managing AI execution, ” stated John Briggs, CEO of Screendragon. “While teams have AI tools, they lack control over their deployment across the company. AI Hub addresses this by embedding AI directly into workflows and providing the necessary governance to scale effectively. ” Putting AI Where Work Actually Happens AI Hub is built to transition teams beyond testing AI to fully operational use. Teams can create AI agents that: - Integrate directly with active workflows - Automate genuine marketing and creative tasks - Ensure outputs remain consistent, compliant, and on-brand - Manage which AI models are utilized and when From briefing and content creation through approvals and compliance checks, AI is embedded into the process, not just another open tab on a user’s device. Part of a Comprehensive AI Ecosystem AI Hub is a component of a broader AI suite running throughout the Screendragon platform. Screendragon unites workflows, people, data, and AI into a single system, ensuring efficient work management.

AI Hub extends this by allowing teams to design and control their own AI agents within these workflows. The comprehensive AI suite includes: - Embedded AI Agents – Pre-configured agents automating routine workflow tasks - AI Hub – A flexible environment to build and oversee custom agents - AI Studio – Sophisticated tools for designing and refining AI agents - AI Foundry – Expert assistance for creating and scaling tailored AI-driven workflows This integrated approach offers teams a clear progression: begin with out-of-the-box solutions, then advance to fully customized, enterprise-level AI implementations. Scaling AI While Maintaining Cost Control AI use is expanding rapidly, often accompanied by rising expenses. AI Hub empowers teams to manage both effectively: - Direct tasks across AI models considering cost, speed, and performance - Utilize open-source models when appropriate - Avoid dependency on a single AI provider This ensures teams can confidently scale AI usage without unexpected costs. From Experimentation to Full Execution Although many teams are experimenting with AI, only a few rely on it consistently, and even fewer deploy it effectively across workflows. AI Hub is designed to bridge this gap. “We were using AI sporadically, but it lacked scalability, ” said Anne Cogan, CMO of Screendragon. “Now, AI is integrated into our processes, enhancing speed while preserving full control and compliance. ” Availability AI Hub is now available for all Screendragon customers, enabling the creation and deployment of tailored AI agents aligned with their specific workflows and business needs. Learn more here About Screendragon Most marketing and agency teams don’t fail due to lack of ideas but because the systems supporting their work are flawed. Screendragon addresses this challenge. Screendragon’s Agentic Marketing Orchestration platform helps enterprise teams and agencies plan, resource, and execute marketing projects with complete visibility and governance. By integrating workflows, people, data, and AI into a unified system, it ensures work proceeds smoothly and that AI serves as a helpful tool rather than a hindrance. Photo - https://mma. prnewswire. com/media/2975877/Screendragon. jpg Logo - https://mma. prnewswire. com/media/2792757/5960921/Screendragon_Logo. jpg SOURCE Screendragon