lang icon En
April 6, 2026, 2:20 p.m.
1700

Counterpoint Research Forecasts Rapid Growth of AI ASIC Chips Surpassing GPUs by 2028

Brief news summary

Counterpoint Research projects strong growth in the AI chip market, with AI ASICs (Application-Specific Integrated Circuits) poised to lead the server segment and overtake GPU-based AI chips by 2028. Shipments of AI ASICs are expected to triple from 2024 to 2027, reflecting a major industry shift. Unlike general-purpose GPUs, AI ASICs are custom-built for AI workloads, offering superior performance, energy efficiency, and scalability. These chips meet increasing demand from data centers and edge devices across industries like cloud computing, telecommunications, automotive, and healthcare. Advances in semiconductor technology and AI algorithms fuel AI ASIC development, enabling faster, more power-efficient processing essential for real-time analytics and autonomous systems. Counterpoint anticipates AI ASIC shipments will surpass 15 million units by 2028, highlighting their expanding importance in AI infrastructure. This move toward specialized AI hardware is transforming market dynamics and accelerating global AI adoption.

Counterpoint Research has published a report highlighting strong growth prospects in the artificial intelligence chip market, with a particular focus on the non-GPU server AI chip segment—commonly referred to as AI ASICs (Application-Specific Integrated Circuits). The analysis projects rapid growth, anticipating that AI ASIC shipments will triple by 2027 compared to 2024 levels. This expansion reflects strong demand and widespread adoption of these specialized AI chips across diverse industries and applications. Furthermore, the report forecasts that by 2028, AI ASIC shipments will surpass those of traditional GPU-based AI chips. Although GPUs (Graphics Processing Units) have played a central role in AI computations—especially for training and inference due to their parallel processing strengths—AI ASICs are explicitly engineered for AI workloads, providing greater efficiency and performance. This specificity makes them increasingly appealing for deployment in data centers and edge devices. Counterpoint Research expects the AI ASIC segment to exceed 15 million units shipped by 2028, indicating a notable shift within the AI hardware ecosystem—from generalized processors like GPUs toward highly specialized ASICs optimized for particular AI functions. This transition aligns with broader trends in AI development: as AI models grow more complex and computational demands intensify, the need for efficient, scalable hardware solutions increases. AI ASICs fulfill these requirements by delivering higher speed, lower power consumption, and enhanced performance tailored to artificial intelligence and machine learning tasks. Several factors drive the growing preference for AI ASICs. Their circuit-level optimization for operations such as deep learning inference results in superior energy efficiency compared to GPUs. Additionally, continual advancements in semiconductor manufacturing and AI algorithms enable rapid iteration and adaptation of AI ASICs to evolving AI use cases. Industry players and data center operators are expected to increasingly adopt AI ASICs, capitalizing on these benefits. This shift will reshape the competitive landscape for AI hardware providers, creating significant growth opportunities for companies focused on AI ASIC development. The report also underscores AI ASICs’ potential impact across sectors including cloud services, telecommunications, automotive, healthcare, and edge computing. Their scalability and specialization facilitate more efficient AI processing, supporting real-time analytics, autonomous systems, and enhanced user experiences. As AI technologies advance and become integral to various technological and societal domains, the hardware that supports them must evolve accordingly. The predicted tripling of AI ASIC shipments by 2027 and their expected overtaking of GPU shipments by 2028 represent a pivotal transformation in AI hardware dynamics. Counterpoint Research’s findings highlight AI ASICs’ crucial role in shaping the future of AI infrastructure, promising more targeted, efficient, and powerful AI processing that will accelerate global AI adoption and innovation.


Watch video about

Counterpoint Research Forecasts Rapid Growth of AI ASIC Chips Surpassing GPUs by 2028

Try our premium solution and start getting clients — at no cost to you

Content creator image

I'm your Content Creator.
Let’s make a post or video and publish it on any social media — ready?

Language

Hot news

May 16, 2026, 6:24 a.m.

Google Updates AI Overviews and AI Mode to Drive …

Google has recently rolled out a series of significant updates to its AI Overviews and AI Mode features, aiming to enhance user experience and boost content discoverability for publishers.

May 16, 2026, 6:16 a.m.

Apple's Siri Gets Smarter: AI Enhancements in iOS…

Apple has introduced major enhancements to its virtual assistant, Siri, with the iOS 16 update, incorporating advanced artificial intelligence features designed to transform user interactions via voice commands.

May 16, 2026, 6:12 a.m.

Meta Faces Scrutiny Over Viral AI-Generated War V…

Meta, the parent company of Facebook and Instagram, is once again under scrutiny for its handling of AI-generated content on its platforms.

May 16, 2026, 6:11 a.m.

Salesforce Acquires Qualified to Accelerate AI-Dr…

Salesforce is accelerating its 'agentic enterprise' vision through the acquisition of Qualified, a leading partner known for its AI-driven sales engagement solutions.

May 16, 2026, 6:11 a.m.

OpenAI Turns on Cost-Per-Click Ads Inside ChatGPT

OpenAI has recently unveiled a major advancement in its ChatGPT platform by introducing cost-per-click (CPC) advertising.

May 15, 2026, 2:19 p.m.

ExchangeWire: Data-Driven Advertising and Marketi…

ExchangeWire stands as a premier source of news and detailed analysis centered on the fast-changing world of data-driven advertising and marketing technology.

May 15, 2026, 2:17 p.m.

Artisan, the 'Stop Hiring Humans' AI Agent Startu…

Artisan, an emerging startup focused on AI-powered sales agents, has secured $25 million in a Series A funding round led by Glade Brook Capital, with participation from prominent investors including Y Combinator, Day One Ventures, HubSpot Ventures, and others.

All news

AI Company

Launch your AI-powered team to automate Marketing, Sales & Growth

AI Company welcome image

and get clients on autopilot — from social media and search engines. No ads needed

Begin getting your first leads today