Sony, a global entertainment leader, has taken a major step into Web3 with the official launch of its blockchain Soneium on the Uniswap platform. This strategic move ushers in a new phase for the blockchain ecosystem, focusing on entertainment and intellectual property protection. Soneium, developed by Sony Block Solutions in partnership with Startale, is a Layer 2 solution designed to bring creative content and digital media onchain. Through this integration, Uniswap’s 14 million monthly active users can now interact with Soneium by trading assets, providing liquidity, and using cross-network bridges simply and securely. Uniswap, which has processed over $1. 5 trillion in volume, stands as a premier platform for liquidity and onboarding new Layer 2 blockchains. The Soneium integration creates a bridge between native entertainment user flows and open financial systems, granting Soneium greater visibility, liquidity access, and the infrastructure to monetize digital content such as collectibles, NFTs, and tokenized IP. Since its January 2025 launch, Soneium aims to protect intellectual property and draw users into Web3 by centering entertainment in its mission.

Sony and Startale have showcased this vision through initiatives like minting the popular anime “Solo Leveling” on blockchain, distributing commemorative NFTs at JPop group Sandalphone’s live concerts, and managing ticketing for “idol group” events onchain—transforming content creation, distribution, and monetization. Addressing the fragmentation of content on closed platforms, Soneium and Uniswap offer an open, interoperable, permissionless market where creators and artists can unlock the full economic potential of their work, fostering innovation and direct earnings. Jun Watanabe, president of Sony Block Solutions Labs, emphasizes their goal to build a world-class blockchain ecosystem fostering creators, fans, and developers under the vision of “Realizing an open Internet that transcends borders, ” aligning closely with Uniswap Labs’ dedication to accessibility and innovation. Users can now access Soneium via the familiar Uniswap Web App and Wallet, enabling easy and secure trading, liquidity provision, and cross-network bridging—all designed to enhance creativity and digital ownership. This integration marks a pivotal step toward merging entertainment and decentralized finance into a unified ecosystem. With over 5. 1 million unique wallets active on Soneium, it is becoming a go-to platform for new forms of content ownership, exchange, and monetization. Thanks to collaboration with Uniswap, growth and adoption prospects are poised to accelerate. For those interested in exploring this innovative space of digital ownership and creativity, Soneium is readily accessible on Uniswap, with guidance available via the Uniswap Help Center. Ultimately, the partnership between Sony and Uniswap heralds a new era in the digital economy where creative content breaks free from closed platforms to circulate openly, generating value for both creators and users.