Verizon attributes its slowing customer losses to the availability of flexible price plans and streaming bundles. The company reported a loss of 68, 000 monthly wireless phone subscribers in the first quarter of 2024, compared to a loss of 127, 000 in the same period last year. The popularity of Verizon's myPlan offering, which allows customers to customize their plans, has contributed to this positive trend. CEO Hans Vestberg expressed that incentives like their Netflix plus Max bundle have added value and strengthened customer relationships.

Additionally, Verizon has focused on developing an artificial intelligence strategy, aiming to create an AI-centric revenue stream and enhance operational efficiency. The adoption of generative AI in the telecom sector has gained traction, with executives recognizing its potential to improve customer experiences and service provision. Telecom companies are collaborating with technology partners to implement generative AI solutions that streamline operations, enhance network performance, and personalize user experiences. Localization efforts are also being made to better engage customers and enhance operational efficiency.