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Nov. 9, 2025, 9:13 a.m.
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State of AI for Sales Tools 2025 Report by Vivun and G2: Transforming Sales with AI

Brief news summary

The 2025 report "The State of AI for Sales Tools" by Vivun and G2 highlights AI’s significant impact on sales, drawing from feedback by 100 global sales professionals. It shows that 73% of sales reps use AI daily, saving 2 to 3 hours by automating routine tasks like research, meeting notes, and follow-ups. With 84% planning to increase AI adoption, these tools are becoming vital to sales strategies. Companies using AI report remarkable returns, achieving 200% to 300% ROI within six months through enhanced productivity and revenue growth. AI allows sales reps to focus more on customer relationships and strategic goals, improving job satisfaction and performance. The report also notes advances in predictive analytics and personalized recommendations that help teams quickly adapt to market changes. By combining Vivun’s AI expertise with G2’s user data, the report offers valuable insights, urging sales leaders to invest in AI tools and training. Overall, AI is a key driver of sales transformation and competitive advantage in today’s market.

Vivun, partnering with G2, has released the State of AI for Sales Tools 2025 report, offering an in-depth analysis of how artificial intelligence is transforming the sales landscape. This comprehensive study draws on feedback from 100 sales professionals spanning various industries, company sizes, and geographic regions. The report underscores a major shift in sales workflows, enhanced performance, and a fundamental change in the role of sales representatives. A key finding reveals that 73% of sales representatives currently incorporate AI into their daily tasks, reflecting a broad adoption of AI technologies within sales operations. These tools help save valuable time, with professionals gaining two to three hours daily by automating labor-intensive tasks such as research, meeting notes, and follow-ups. Beyond time savings, the report highlights that 84% of sales reps intend to increase their AI usage over the next year. This rising reliance showcases AI’s growing position as a cornerstone in modern sales strategies, firmly embedding the technology into the seller’s arsenal. Financially, companies adopting AI-driven sales tools are experiencing impressive returns, with ROI figures ranging from 200% to 300% within just six months of implementation. This underscores AI’s significant role in boosting productivity and driving revenue growth. The report also focuses on the evolving role of sales professionals influenced by AI. As AI takes over routine and administrative responsibilities, sales reps can devote more attention to nurturing customer relationships and strategic selling.

This shift is anticipated to improve job satisfaction and effectiveness, enabling sales teams to offer more personalized and impactful client experiences. Additionally, the report emphasizes the increasing sophistication of AI capabilities, including predictive analytics, customer behavior insights, and personalized recommendations. These advancements enhance the accuracy and agility of sales tactics, allowing businesses to respond faster to market changes and innovate their approaches. The joint effort by Vivun and G2 in producing this report highlights the value of rigorous research and data-driven analysis in comprehending AI’s effect on sales. Combining Vivun’s expertise in AI-powered sales solutions with G2’s extensive user feedback, the report delivers a well-rounded and authoritative view of industry developments. Looking forward, the report predicts that AI will be essential in driving sales transformation across industries. Organizations prioritizing AI integration are expected to sustain competitive advantages by streamlining sales processes, improving customer engagement, and achieving greater operational efficiency. Sales leaders are urged to invest in AI tools and training to ensure their teams can effectively harness these technologies. In conclusion, the State of AI for Sales Tools 2025 report marks a critical juncture in sales history. AI is no longer a distant prospect but a current force revolutionizing sales operations and elevating performance and results. With adoption on the rise and substantial ROI gains, AI is set to become the norm in sales, fundamentally redefining success for modern sales professionals in today’s business environment.


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State of AI for Sales Tools 2025 Report by Vivun and G2: Transforming Sales with AI

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