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The availability of AI tools like ChatGPT and similar alternatives presents a potential risk of spreading politically motivated misinformation on social media platforms to an unprecedented extent. This prospect is especially concerning in an era marked by deeply divided politics and a growing skepticism towards online content. As the upcoming election cycles approach, the role of AI in shaping their outcomes remains uncertain, despite discussions with over 30 politicians, policymakers, tech executives, and experts from various countries. While the latest AI tools may showcase remarkable capabilities, the majority of deepfakes, including those originated from Russia and China for global influence campaigns, can still be easily and swiftly debunked.
Moreover, political persuasions are often deeply entrenched, leading experts to caution that AI-generated content is unlikely to alter voters' party affiliations, regardless of how convincing fabricated photos, videos, or audio clips may appear. During recent elections, including those in countries like Pakistan and Indonesia where generative AI has been widely employed, there is little or no evidence suggesting that the technology unfairly influenced the outcome in favor of specific politicians. Given the immense volume of daily social media posts worldwide, the ability of AI-powered falsehoods, even sophisticated ones like those created by Hood, to gain significant traction remains an uphill battle. Public figures, technology executives, and independent election monitoring groups publicly advocate for caution when dealing with a rapidly evolving technology that surpasses existing control measures. However, for many, the impact of AI-generated disinformation during this year's global election cycle still remains mostly theoretical rather than substantiated with concrete evidence. Discussing the effects of AI-powered falsehoods on elections worldwide in 2024, Nick Clegg, President of Global Affairs at Meta, acknowledged that trends may shift dramatically but noted that so far, there have been no glaring indications of major disruptions.
Brief news summary
The use of AI tools such as ChatGPT has sparked concerns about politically motivated disinformation on social media and its potential impact on elections in our digital society. However, there is uncertainty regarding the true extent of AI's influence on elections with billions of global voters. Views on this matter differ amongst politicians, policymakers, tech leaders, and experts. Despite AI's remarkable capabilities, it is relatively easy to detect most deepfakes, especially those originating from countries like Russia and China. AI-generated content is unlikely to significantly sway people's political preferences, and there is limited evidence of unfair biases in elections where generative AI has been extensively employed. The vast amount of social media content also makes it challenging for AI-powered falsehoods, even highly convincing ones, to gain significant traction. While caution is needed, the actual impact of AI-generated disinformation in the upcoming 2024 global elections appears to be more of a theoretical concern rather than a concrete reality.
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