Google Gemini has launched a conversational AI assistant designed to grasp users' needs through dialogue. But imagine if it could also interpret your behavior through daily interactions with your device—now it can. On Thursday, Google announced Gemini with Personalization, an experimental opt-in feature that allows users to link their Search history to improve the assistant's responses. In the near future, users will also have the option to connect their Google Photos and YouTube accounts. **How It Functions** Gemini with Personalization operates on an experimental Gemini 2. 0 Flash Thinking model and requires interested users to manually activate it to connect to their Search history. To do this, users must visit Gemini Apps and select the “Personalization (experimental)” option from a dropdown menu. Once enabled, Gemini will review the Search history to potentially add context before formulating a response. The AI will utilize this history only if Google’s advanced models identify that it can provide a better answer. Given its experimental nature, Google will continuously collect user feedback to enhance the feature's utility. **Privacy Considerations** Naturally, allowing an AI to access your Search history raises some privacy concerns.

To alleviate these worries, Google assures users they have control and can detach Gemini from their Search history whenever they choose. Additionally, during the experiment, Gemini will present a clear banner with an option to unlink your Search history easily. Users retain the ability to modify their history as needed, adding another level of control over their data. Google emphasizes that there will be clear notifications before linking Gemini to your Search account, with a permission request in the form of a pop-up message. Gemini will also disclose all data sources used in its answers, including whether they relied on your past chats or Search history. **Who Can Access It** Gemini with Personalization is currently available as an experimental feature for Gemini and Gemini Advanced subscribers on the web, with a gradual rollout planned for mobile. This feature is not accessible to users under 18, as well as those in Google Workspace and Education accounts. This update is significant because once it integrates with various apps, Gemini can function more like a personal assistant, seamlessly fitting into your daily workflow. Apple has sought to create a comparable experience with Apple Intelligence, designed to serve as a "personal intelligence" system rooted in individual context and app data. However, Apple Intelligence has yet to truly serve as a personal assistant, offering limited functions like Genmoji, Image Playground, notification summaries, writing tools, voicemail transcriptions, Visual Intelligence, and ChatGPT integration. Furthermore, the company recently confirmed that upgrades for Siri will take longer than anticipated to roll out to the public.