The potential impact of artificial intelligence on the 2024 presidential election is a topic of interest in Chicago and beyond. A recent incident in the New Hampshire primary election highlighted the use of AI-generated robocalls that mimicked Joe Biden's voice, with the intention of urging people to save their vote for November. This controversial tactic led to charges of voter suppression and impersonation against a political consultant allegedly involved. Erik Nisbet, a professor of Policy Analysis and Communication at Northwestern University, believes that the upcoming campaign cycle will serve as a significant test for the use of AI in political campaigns. He foresees both candidates and malicious actors, whether domestic or foreign, exploiting this technology to shape elections.
The lessons learned from this cycle's AI utilization will likely have a profound impact on future elections. Professor Nisbet also expresses concerns about the exacerbation of social divisions due to AI's involvement. As we are still grappling with the influence of digital media on political polarization, he believes that AI will intensify existing problems regarding misinformation and the manipulation of public opinion. Additionally, Nisbet highlights the need to understand and regulate the use of AI in campaigns, as there are currently no federal regulations in place. Some states, including Illinois, have taken steps to address this issue, but the absence of a cohesive national framework creates a "Wild West" scenario in electoral AI practices.
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A version of this story appeared in CNN Business’ Nightcap newsletter.
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