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The future internet is predicted to revolutionize the way we interact with the digital world. This revolution extends beyond gaming and social media to include artists and collectors. Artists, known for their innovative and creative nature, now have a new canvas to express themselves in the metaverse. The future internet will allow artists to create innovative work, share their art with a global audience, and be fairly compensated for their efforts. In this article, we will explore the impact of future internet technology on artists and collectors, discuss its possibilities, and advise artists on how to adapt to this new digital world. As we delve further into the digital age, the realm of creativity is shifting towards virtual spaces. Artists are no longer confined to traditional tools and spaces for their craft and are embracing new technologies that redefine their creative boundaries. One such technology is Web3, a set of decentralized, blockchain-based systems that aim to reshape artistic creation, ownership, and consumption. Web3 technologies, particularly NFTs, will empower artists in three significant ways: reclaiming control over their art, obtaining fair compensation, and determining how their work is used. Generative AI is a transformative force in the art world, offering extraordinary potential. By utilizing generative AI algorithms, artists can collaborate virtually to create artworks of unique aesthetic value. Artists design algorithms or rules that AI follows to generate art pieces, resulting in a blend of human creativity and machine efficiency. The unpredictability of algorithm-generated artwork leads to a distinct dynamism, complexity, and scale. By connecting generative AI art to Web3 infrastructure, artists can issue each unique piece as an NFT, emphasizing its digital authenticity and singularity. This merging of generative AI with NFTs, blockchain, and smart contracts is opening up new opportunities for artists to monetize their creativity in the digital world. For example, Art Blocks is an Ethereum-based platform that facilitates investment in unique, generative art NFTs.
The platform has already seen over $1 billion in primary and secondary sales. Traditional art galleries are being transformed by the metaverse, allowing artists to showcase their work to a global audience without physical limitations. Metaverse galleries come in various forms, from virtual reality environments to 2D websites, offering immersive and interactive experiences for viewers. Visitors can explore virtual gallery spaces, interact with artwork, and attend events and openings, making the experience more engaging and memorable than simply viewing art online. Some NFT marketplaces, such as SuperRare, are even experimenting with physical galleries where digital art is displayed in frames on walls. This illustrates the intersection between the metaverse and real-world experiences. As metaverse technology advances, we can expect to see even more sophisticated and innovative metaverse galleries, providing new possibilities for artists and art enthusiasts. Sotheby's, a renowned auction house, has been leading the way in the NFT market. The organization has hosted several high-profile NFT auctions featuring curated collections from esteemed artists, musicians, and cultural figures. Sotheby's has partnered with various NFT marketplaces and platforms, such as Nifty Gateway and OpenSea, to conduct these auctions. The NFTs up for auction can include digital art, music, collectibles, and other forms of digital media. The auction process typically involves a pre-sale exhibition for potential buyers to view and inspect the NFTs, followed by a bidding period. The highest bidder ultimately purchases the NFT. Sotheby's involvement in the NFT market is a significant milestone in its mainstream adoption. It showcases the growing legitimacy and value of this new form of digital asset. Follow me on Linkedin for more updates and insights.
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