A recent extensive survey has revealed that the majority of news readers from the UK and US are uncomfortable with AI-generated journalism. While many journalists, including myself, use AI to aid in tasks such as transcription and text summarization, I have always been opposed to using it for content generation. The unreliability of AI in reporting news is a major concern, as researchers have demonstrated that even advanced large language models (LLMs) can produce incorrect and biased information. This stance seems to align with news readers' views, as only 23% of US respondents and 10% of UK respondents stated they were comfortable with AI-produced news, according to a survey published in the Reuters Institute's Digital News Report. Regarding sensitive topics like politics and war, news readers exhibit even more skepticism towards the use of AI. Additionally, respondents expressed a willingness for AI to be used in behind-the-scenes tasks that support journalists' workflow improvement. However, the majority of respondents do not want AI to generate entirely new content, particularly in the form of lifelike photos and videos. The report from the Institute emphasizes the consensus that human involvement is essential, and complete automation should be avoided. These findings derive from surveys conducted in nearly 100, 000 people across 47 countries and regions, with a particular focus on the US and UK. This comprehensive study showcases the challenges faced by newsrooms in an increasingly digital-dominated era. As news publications globally incorporate AI into their operations, many outlets employ bots to automate repetitive tasks, generate images, or write code.

Some organizations are even experimenting with AI news anchors. However, controversies arise when AI is used to produce entirely original content. News Corp Australia, for example, admitted to generating around 3, 000 articles per week through AI. Amidst declining revenues and significant job cuts in the industry, newsrooms are turning to AI. While the market conditions for news media remain challenging, the need for reliable journalism has never been greater. Personally, I welcome AI in the office but draw the line at its use behind my keyboard. Notably, this year's TNW Conference focuses on the theme of "Ren-AI-ssance: The AI-Powered Rebirth. " If you are interested in delving deeper into the realm of artificial intelligence or experiencing the event while connecting with our editorial team, we have a special offer for our loyal readers. Use the code TNWXMEDIA during checkout to receive a 30% discount on your business pass, investor pass, or startup packages (Bootstrap & Scaleup).